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30 Ways to Get More Pinterest Followers

how-to-get-more-pinterest-followers

According to the web stats company Alexa, Pinterest is the 39th most visited website in the world and the 16th most visited site in the United States.

Although Pinterest is not as big as Facebook or Twitter it does send a higher percentage of referral traffic, as the image below shows.

Pinterest-Referral-Traffic-Percentages

So if you’re a website owner and you want some free bonus content then make sure to feature very graphic content and Pinterest “pin it” buttons and your site can benefit from this significantly.

In just three months, Pinterest doubled its monthly unique visitors to a whopping 25 Million. That growth is faster than any standalone site - ever.

Here are thirty awesome tips that will help you build a following on Pinterest that will help you create stronger relationships within your network and drive more traffic to your website.

1. Connect Pinterest with Facebook

Connecting Pinterest with Facebook will enable you to share your pins with your Facebook friends and you will get some of them to follow you in the process.

Link-Pinterst-to-Facebook-timeline

2. Invite Friends to Join Pinterest

If you invite your friends to Pinterest it’s a give in that they will follow you after signing up.

Pinterest makes it easy for you to invite your friends via email, Facebook, Gmail, and Yahoo.

invite-friends-to-pinterest

If you use the invite Facebook friends feature to invite more than one person at a time this will send one invite with several people copied on the message, and this will seem quite spammy, so if you are using this feature I recommend you send invites one or just a few invites at a time.

3. Tweet Your Pins

After you connect your Twitter account with your Pinterest you will be given the option to tweet new pins you post.

If you want to tweet your pin simply choose “tweet” and your pin will be posted to Twitter!

upload-and-tweet-a-pin

4. Use #Hashtags

Using #hashtags on Pinterest will automatically query a search for whatever word you tag.

Using this tactic will cause your content to syndicate to a stream of content that others will access when they click on the same #hashtag you used.

This means more exposure for your content, which will lead to more followers for you.

pinterest-hashtag

5. Initiate Connections

An effective way to get other people to follow you is to follow them first.  The more relevant you can make these connections the better.

In addition to connecting with people you are already connected with on Twitter and Facebook you can find local pinners in your area.

To do this simply enter the name of your city, and the state or province it is located within.

The results will look something like what you see below:

pinterest-people-search

If you follow people from the same area as you there is a good chance they will follow back since they are from the same place and there is a good chance your pins may be relevant to them.

6. Comment on the Pins of Other People

This tip is simple, but effective.

Don’t just live simple little one word comments, if you want to make an impression put some thought into what you say, and add a unique interpretation to the content that was pinned.

If you make a positive impression on another pinner by commenting there is a good chance that they will follow you to encourage more of your comments.

7. Install a Follow Button into Your Website

Installing a Pinterest follow button will help you connect with your website visitors who are active on Pinterest.

Pinterest Follow buttons can be found on the Pinterest Goodies page.

pinterest-follow-button-for-websites

8. Content is King

Perhaps the best way to get more followers on Pinterest is to post very compelling content.  If the content you post is awesome then the chances of it getting liked, repinned, and commented on is significantly higher.

Higher levels of engagement and sharing of your content will lead to more links back to your profile and ultimately more followers.

9. Try to Get Your Pins to the “Popular” Page

Although this feat is easier said than done you can get some insight into what type of content is popular on Pinterest by checking out the top pinners.

The website Repinly tracks Pinterest pins, boards, and pinners and has a section of their site where you can sort the most popular pins by category or even view the most popular pins of all time.

10. Pin Your Blog Content

The easiest way to get traffic to your blog from Pinterest is to post content via the URL it is published on.

To do this go to the top right of Pinterest and click the “Add” button, then select “Add a Pin” and enter the URL.

add-a-pinterest-pin

Once you click “find images” you will be able to choose the image you want to pin and pin it.  Easy as pie.

11. Install “Pin it” Buttons into Your Blog

Pin it buttons make it easy for people to pin your content, so more people will pin your content if you use them, and you will get more traffic and followers as a result.

To install a Pin it button go to the Pinterest Goodies page or if you have a self-hosted WordPress blog and want to install the floating social sharing plugin you see to the right it is named Slick Social Share Buttons.

12. Use Simple Calls to Action

If you want to get more Pinterest followers simply come right out and tell people that they should follow you on Pinterest.

For example: You should follow me on Pinterest here.

Dustin Curtis did a similar showing that this exact wording gave him the best results for getting more Twitter followers (see tip #3).

Pinterest-Target-300x300

13. Curate a Variety of Content

Although Pinterest has more women users than male, you should pin a variety of content so that your pins appeal to everyone.  When some of your pins appeal to everyone then everyone will have a reason to follow you.

Delicious food is something that everyone enjoys so one idea you might want to use is to create a “Favorite Foods” board or something along those lines.  I noticed that several of the most popular pins of all time on Repinly are pics of healthy & tasty treats.

14. Use Pinterest to Create Tutorials

The next time you create a step by step tutorial you could create an image with text for each step and then pin those images to a Tutorial board.

15. Give your Pins & Boards Great Descriptions

Many people neglect this step and give their pins a simple dot or slash for a description.  These people are missing out on a huge opportunity for plenty of Google traffic to their pins.

I have noticed Pinterest pages popping up more and more in my search results and other search engines index it as well.

Always give detailed descriptions of the content you are pinning so your pins can be found by people searching the web.

Describe your pin boards as well since I have seen these collections of images popping up in Google even more so than individual pins.

16. Pin High Quality Images

If you are going to pin an image to Pinterest and you notice it is low quality you can use a Google images trick to find other (usually better quality) instances of the same image.

Simply drag and drop the image you have over top of the Google Images search field and a “drop image here” box will appear.  Simply drop in the image and Google will do the rest.

google-images-drag-and-drop

17. Grab a Pinterest gig from Fiverr

A quick search on fiverr for Pinterest reveals that there are many people willing to help you get more followers and re-pins for just five bucks.

Use these gigs with caution since I am skeptical if the followers they deliver are legitimate.

18. Use StumbleUpon to Discover Content

StumbleUpon is a discovery engine that consistently delivers quality content.  It is good to source your content from multiple places but if you are at a loss of where to look StumbleUpon is a cool place to start.

19. Add a Pinterest App into your Facebook page

An awesome company called Woobox recently made a Pinterest app for Facebook pages that is as simple to install as simply putting in your Pinterest username and choosing if you want to display only some of your boards.

If you have a Facebook page this is one easy way to make your Facebook page more powerful.

You can see what this app looks like via the image below or you can go straight to my Social Media Power Facebook Page and check it out live.

pinterest-facebook-app

20. Install a Pinterest Widget Into Your Site

If you have a WordPress blog then the best options for a Pinterest widget are available to you.

The first option is a Pinterest RSS Widget.  This plugin has over 10,000 downloads currently and describes itself as a widget to display thumbnails and titles of the latest Pinterest Pins from a specific user via their Pinterest RSS feed.

pinterest-rss-widget

Another option is the Pinterest Pin Board plugin which Displays thumbnails of your latest Pinterest pins on your website.

pinterest-pinboard-widget

I also found a tutorial for installing a Pinterest widget into Tumblr using widgetbox, and this tutorial could be applied for installing the widget shown into many platforms besides just Tumblr.

21. Emulate and Engage With the Top Pinners

Several of the most Followed Pinners have over a million followers on Pinterest and the top Pinner Jane Wang is closing in on 3 million followers fast.

Check out the content that they share since it has certainly been vital to their success and sharing similar content could help your presence on Pinterest grow as well.

22. Add Pinterest to Your Email Signature

Using the email tool Wisestamp you can easily insert a Pinterest icon into your email signature.

Wisestamp-Pinterest-Button

You can include just a small icon, like the example shown above, or you can upload a custom image such as a “Follow me on Pinterest” button to make the Pinterest call to action really stand out.

23. Use Pinterest on the Go

For those truly addicted to the site, Pinterest has an official iPhone app which makes it easy to take your account with you everywhere you go.

You can pin photos you’ve taken, or saved, through the app. There is not yet a Pinterest Android app but with the millions in investment they have gotten I doubt if it will be long before one arrives.

24. Share Screen Shots on Pinterest

We probably all have our own personal method for taking screenshots on our computers. If you tend to share a lot of screenshots on Pinterest, the website Url2Pin.it gives users a pretty efficient way of getting it done. Url2Pin.it is a great way for Web designers to easily share their live work with their Pinterest followers.

25. Get Creative With Your Boards

If you want to get creative with your Pinterest boards, like we’ve seen some Pinterest users do, a great free service discovered by Mashable which will help you is PicSlice.

PicSlice makes it easy to split a square photo into 9 individual images, which you can then download from the site one by one, or in one go as a zip file. Just upload the image to PicSlice, select the ‘Slice’ tool, and put 3 for both the vertical and horizontal slices, and hit generate.

26. Use Pinterest Consistently

These days I keep a “Pinterestables” folder on my desktop and whenever I see something cool on the web I want to pin I save it and drop it in there.

This way whenever I have some spare time for Pinterest I am never short of cool stuff to post.

27. Tag other Pinterest Users

You are trying to promote a company and a good way to do this is by tagging other users by using “@username” in the descriptions that you write.

You can promote your company by linking with other companies and professionals in order to expand your reach and build your reputation.

28. Watermark Your Images

If you are going to upload compelling images you created or modified take a few seconds and add some stealthy text with the URL of your website or Pinterest account.

If your image is widely shared this could cause many new people to discover you because of that link.  Don’t assume that most people will just credit you as the source, because most people won’t.

Vistaprint-250-FREE-Business-Cards

29. Use Offline Marketing

In our increasingly web savvy world people often overlook the power of traditional marketing methods.

One method I am particularly fond of is getting 250 free business cards from Vista Print and using these for the sole purpose of getting more Pinterest followers.

If I end up using this method here is what I am going to put on the cards:

Follow me on Pinterest here: http://pinterest.com/GarinKilpatrick

I will also include a snazzy Pinterest graphic and I might also include a link to this post in the design. :)

30. Know the Pinterest Demographics

According to TechCrunch 97% of Pinterest’s Facebook fans are women.

Although the gender split of the actual user base is not quite this steep the main demographic on Pinterest is still mostly female with 87% of Pinterest users being women between 25 and 54.

Keep this demographic stat about Pinterest and if you post female friendly content there is a good chance it will be well received.

Feedback

What is your Pinterest username?  Post it in the comments below and leave a brief description of what you like to pin so people can find and follow you!

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20 Responses to 30 Ways to Get More Pinterest Followers

  1. FlorentinaIstrati May 9, 2012 at 9:48 am #

    Great post, Garin. As always, you over deliver.

    • Garin May 9, 2012 at 10:35 am #

       @FlorentinaIstrati Thanks Florentina, I’m glad you like the post! :)

  2. justsocialize May 9, 2012 at 10:19 am #

    Yep agree 100%, great post Garin, you nailed all the best ways! Was wondering if you could come up with 30 and a number of them are pretty obvious…….except everyone forgets them until pointed out ;) So good job! Re the fiverr gigs, most are certainly fakes (I had one of the sellers admit his were all fakes) so don’t expect a lot of interaction. What you will get though is a little bit of social proof! Like facebook and Twitter, people will judge you on followers and unique to Pinterest is the situation of users being influenced by your repins as to how good your content is. So if you go down that path, know what it is and what you are getting and use it to build legitimate followers. Don’t rely on it though to start a viral tsunami because you’ll be left with a pond ripple!I’m using Pinterest to show off the designs of custom facebook fan pages created with my new fan page builder app, custom designed timeline images my designers and I have created, social media infographics to provide some interesting information and promote social media marketing in general and also for fun!
     
    There is some seriously funny stuff out there on Pinterest and i like gathering all the memes and other funny related pics. Remember, funny always beats nice! ;)
    My page is at http://pinterest.com/justsocial/Thanks again Garin, you’re a star mate!

  3. justsocialize May 9, 2012 at 10:20 am #

    Yep agree 100%, great post Garin, you nailed all the best ways! Was wondering if you could come up with 30 and a number of them are pretty obvious…….except everyone forgets them until pointed out ;) So good job! Re the fiverr gigs, most are certainly fakes (I had one of the sellers admit his were all fakes) so don’t expect a lot of interaction. What you will get though is a little bit of social proof! Like facebook and Twitter, people will judge you on followers and unique to Pinterest is the situation of users being influenced by your repins as to how good your content is. So if you go down that path, know what it is and what you are getting and use it to build legitimate followers. Don’t rely on it though to start a viral tsunami because you’ll be left with a pond ripple! I’m using Pinterest to show off the designs of custom facebook fan pages created with my new fan page builder app, custom designed timeline images my designers and I have created, social media infographics to provide some interesting information and promote social media marketing in general and also for fun!
     
    There is some seriously funny stuff out there on Pinterest and i like gathering all the memes and other funny related pics. Remember, funny always beats nice! ;)
    My page is at http://pinterest.com/justsocial/   Thanks again Garin, you’re a star mate!

    • Garin May 9, 2012 at 10:34 am #

       @justsocialize I like your idea of using Pinterest to showcase your work, that’s a smart move!  I might end up doing something like that as well, perhaps I’ll create a board to showcase my eBooks. Thanks for the feedback and keep up the great work with just social. :)
       
      Cheers

  4. NikkiLGentry May 10, 2012 at 4:19 am #

    Great information!  Very helpful!  I started using Pinterest for the pure fun of it, but I did create a few boards to promote my business (wedding gown sketches).  I also created a board ‘wedding dresses I would love to sketch’.  http://pinterest.com/nikkilgentry/  I also created one called ‘wedding ideas’.  Pinterest is my target market, so I am trying to capitalize on it!

    • Garin May 10, 2012 at 8:13 am #

       @NikkiLGentry  Cool stuff Nikki, in my opinion your blended approach of personal and professional pins will pay off far better than if you only posted business relates pins.  Any pure business profile lacks the personality that people want to do business with in the first place.  Keep up the good work! :)

    • Garin May 10, 2012 at 8:13 am #

       @NikkiLGentry   Cool stuff Nikki, in my opinion your blended approach of personal and professional pins will pay off far better than if you only posted business relates pins.  Any pure business profile lacks the personality that people want to do business with in the first place.  Keep up the good work! :)

      • justsocialize May 10, 2012 at 9:22 am #

         @Garin  @NikkiLGentry   You make an interesting point Garin and something I have been deliberating about for weeks now. I removed a large number of pictures, actually a whole board as I thought it might not be appropriate and I have my account very much set up as a blended personal profile and business page in one. Whilst I thought the content was mild not everyone thinks the same way and what is harmless fun in Australia can be interpreted very differently in other countries, even ones you would think have similar types of lifestyles and societies like the U.S.A.
         
        Sometimes it’s hard to know if you should have something up and it actually shows a human side to you and your business or if it might make potential customers or partners decide not to do business with you!
         
        It’s not as easy either as just saying, well would you feel comfortable showing that picture or saying that comment in front of a prospective client coz normally you would either never need to make that decision or you’d have the experience of meeting them to make a call on it….here you do not.
         
        So do you go ultra conservative and be as boring as watching grass grow or do you just be yourself and to hell with anyone who gets offended coz you repined a funny meme that has swearing in it or suggestive subject matter? I’m certainly in the later camp but I’m uneasy about it at times ;)

    • Frank Westgate June 14, 2013 at 8:43 am #

      Pinterest is a great way to engage your audience and is growing very fast to show for it. A place you may find helpful to increase your exposure on pinterest is http://www.morelikes.net I got followers from them almost a year ago to help promote my coffee shop and my business has increased significantly since.

  5. Blooloop May 14, 2012 at 12:57 pm #

    Great help Garin.  My company is on Pinterest @blooloop . Our business is visitor attractions – zoos, aquaria, theme parks, museums – and so we add a lot of images of animals, roller coasters etc. We also sneak in a few of our passions, so we’ve a dinosaur board, favourite books and a trees board too.

  6. EmmaSmith May 31, 2012 at 7:43 am #

    Great information, thanks so much~  I have over 50 boards and 1 of them is my own wedding photography work.  I try not to overload with hundreds of pins.. just a few from each session.  I think I am tagging wrong, but I have seen so many different ways I dont know whats right or wrong anymore.  You can find me at http://pinterest.com/emmajanephotos/Thanks again! 

  7. trainordesign June 1, 2012 at 8:57 pm #

    http://pinterest.com/trainordesign/ Hi and thanks for posting. I pin great graphic design work (including some of my own work), cool kids products, home decor items, and do-it-yourself projects for furniture, gift wrapping, etc…

  8. DougMuraski June 9, 2012 at 8:10 pm #

    You could also try using
    http://www.pinterestrssfeed.com 
    Great ideas they have and used them to great benefit

  9. dallas90210 June 20, 2012 at 1:57 pm #

    http://pinterest.com/gossiprag/ i usually pin retro stuff & vintage clothes

  10. CurtisTaylor July 3, 2012 at 9:27 am #

    http://pinterest.com/fixiphones/ I pin all things geek and tech. Also have a pretty rocking social media management board. Thanks for a great and helpful article! Am implementing step 19 today! I’m going thru and following everybody who’s already commented.

  11. CandyRick September 25, 2012 at 7:47 am #

    Good Morning Everyone,
    As I read through your posts and ideas, I thought I’d introduce myself and let you know a little about myself. I love creativity, self-sufficiency and nature. You’ll find many, many items posted to those topics on my pin boards. Creative juices flow even more so when I see other’s work, such as beading, quilting and sewing, ceramics and pottery, DIY projects or when I am out sitting at the edge of a farm field or a river bank, or even watching clouds move over a mountain range. I know that these topics are of interest to others as well just from looking at the content of their boards. My home based business “Country Creations” is just about ready to launch. Although it won’t be a bricks and mortar store at this point, the online promotion is something that I need to help get this up and going. The business is based on creativity, all the way from sewing to quilting, to handmade jewelry to primitives. What other sites, besides Facebook would you recommend to advertise the store’s items for sale? Etsy is one that I’ve researched, but there are so many using Etsy that when I use their search engine, I can come up with literally hundreds of shops similar to one another. Competition is good to a point, but I am a bit leery of too much competition on one site.

  12. JohnRusso April 28, 2013 at 12:44 pm #

    Here is a free Business Pinterest Follower Exchange http://www.kungphoo.com/circles/view/business-pinterest-follower-exchange

  13. Bell Mobiles June 10, 2013 at 3:34 am #

    Awesome, awesome….

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